Cookie Policy

1. What Are Cookies?

Cookies are small text files stored in your browser or device when you visit a website. Cookies help websites load faster, remember your preferences, and improve user experience.

Cookies may:

• Store settings such as dark/light mode
• Remember login sessions
• Track navigation patterns
• Personalize content and recommendations
• Analyze website performance
• Display relevant advertisements

Cookies do not give us access to your personal device or files.

2. Types of Cookies We Use

Prime Metric uses several categories of cookies, each serving a specific purpose.

2.1 Essential Cookies

These cookies are necessary for the website to operate properly. They enable:

• Page navigation
• Login authentication
• Keeping users logged in
• Access to secure pages
• Saving invoices and dashboards

Without these cookies, certain features of the website may not work correctly.

2.2 Performance & Analytics Cookies

These cookies help us understand how visitors engage with our website. They collect anonymous statistics such as:

• Pages visited
• Time spent on each page
• Click patterns
• Scroll movement
• Browser and device details

We use analytics cookies to improve:

• Website speed
• UI/UX
• Tool logic and reliability
• Content accessibility

Examples include Google Analytics and Firebase Analytics.

2.3 Functional Cookies

These cookies improve personalization and convenience, such as:

• Saving currency format or tax settings
• Remembering theme preferences (dark/light)
• Auto-filling frequently used inputs
• Storing recently viewed calculators

Functional cookies enhance experience but are not mandatory.

2.4 Advertising & Marketing Cookies

Prime Metric uses Google AdSense, which may use advertising cookies to:

• Display relevant ads
• Prevent repetitive ads
• Measure ad effectiveness
• Improve quality of ad content

Ads appear based on:

• Website context
• General browsing patterns
• User interests (based on Google’s systems)

Ad personalization settings are controlled by Google, not Prime Metric.

3. Third-Party Cookies

Some third parties may place cookies when interacting with our website, such as:

• Google Analytics
• Google AdSense
• Firebase
• Social networks (if content is shared)

These third-party cookies operate under their own policies, not ours. We suggest reviewing their privacy documentation separately.

4. Managing and Blocking Cookies

Users can manage or disable cookies at any time.

How to control cookies in your browser

Most browsers allow cookie management. You can:

• Block certain types of cookies
• Delete previously stored cookies
• Clear browsing data
• Enable “Do Not Track” mode

Refer to your browser support page for instructions:

• Chrome
• Firefox
• Edge
• Safari
• Opera
• Android / iOS browsers

Note: Disabling cookies may affect website features such as login, saved history, preferences, and invoice generation.

5. How We Use Data from Cookies

We use cookie-related data for:

• Enhancing website performance
• Fixing bugs
• Adding new features
• Improving calculators and invoice tools
• Personalizing user experience
• Maintaining security
• Showing relevant advertisements

We do not:

• Sell cookie data
• Share personally identifiable information without consent
• Use cookies to access files on user devices

6. Data Retention

Cookies remain stored for different durations depending on type:

• Session cookies: deleted when browser closes
• Persistent cookies: stored until expiry or manual deletion

Expiry may range from a few hours to several months depending on function.

7. Children’s Use

• Prime Metric is not intended for children under 13.
• We do not knowingly collect or store personal cookie information from children.

8. Updates to This Cookie Policy

We may modify this Cookie Policy periodically to reflect:

• New regulations
• Updated advertising practices
• Analytics improvements
• Website enhancements

The updated version will always be available on this page with a revised “Last Updated” date.

9. Contact Information

If you have questions regarding this Cookie Policy or want to request changes, contact us anytime:
📧 help@primemetric.online

We respond to all genuine inquiries as quickly as possible.